In a world full of flashy influencers and overnight success stories, Ankur Warikoo stands out like a breath of fresh air. He’s not just a content creator, not just a businessman—he’s someone who speaks the language of real people with real dreams and real struggles. His journey is more than inspiring—it’s a guidebook for anyone who wants to live a meaningful and successful life.
From being the co-founder of a fast-growing startup to becoming one of India’s most-loved content creators and authors, Ankur’s story is a perfect mix of grit, growth, and giving back.
Let’s take a deeper look into who he is, what he does, and why millions of people (from school kids to CEOs) listen when he speaks.
The Business Mind: From Startup CEO to Life Coach
Ankur Warikoo began his professional journey in the corporate world, but his heart was always set on something more purposeful. After completing his education in Physics and then getting an MBA from the prestigious ISB Hyderabad, he worked in management consulting and with global companies like Rocket Internet.
He eventually co-founded Nearbuy.com, a hyperlocal deals and experiences platform that became one of India’s top names in the space. Under his leadership as CEO, Nearbuy grew rapidly, raised millions in funding, and partnered with thousands of local businesses.
But the road wasn’t always smooth. In fact, Ankur is known for openly talking about his business mistakes—like hiring too fast, not saying “no” enough, and taking emotional decisions. What sets him apart is how transparently he shares these lessons with the world. His honesty makes him not just a successful entrepreneur but also a relatable one.
“I’ve made mistakes worth crores, and I wear them like badges of honor,” he says.
The Rise of a Content Creator: Learning, Sharing, Inspiring
After stepping down as CEO of Nearbuy in 2019, most people expected Ankur to jump into another startup. But he chose a different path—he started creating content.
At first, it was just a few LinkedIn posts where he shared life lessons and career tips. But soon, he realized the power of storytelling and digital platforms.
Fast forward to today—he has:
- Over 3 million followers on LinkedIn
- More than 2.5 million subscribers on YouTube
- Around 1.8 million followers on Instagram
- A bestselling newsletter, podcast, and more
What makes his content special?
- It’s short, crisp, and practical
- It covers topics everyone faces—like fear of failure, job stress, money management, and self-doubt
- It’s delivered in a language anyone can understand—from a college student to a retired professional
He’s not trying to sell a dream. He’s trying to help people wake up to reality—and do something amazing with it.
Author, Teacher, and Mentor: Learning from Experience
Ankur Warikoo is also the author of bestselling books like:
- Do Epic Shit
- Make Epic Money
These books are written in a super-friendly tone, with short chapters and real-life stories that don’t preach but guide. They’ve sold over 500,000 copies, proving that readers today crave authentic voices, not complicated theories.
Apart from writing, he also runs multiple online courses that teach:
- Time Management
- Public Speaking
- Building a Personal Brand
- Starting Your Own Business
Thousands of learners from across India (and even abroad) have taken these courses to upgrade not just their skills—but their mindset.
Podcasts, Webinars, and Talks: Real Conversations That Matter
Whether he’s hosting a podcast or speaking on a TEDx stage, Ankur knows how to keep it real. He talks openly about:
- His failures in entrepreneurship
- Struggles with mental health
- Family life and parenting
- Taking career breaks
- Managing money and time effectively
His voice is not just motivational—it’s educational, emotional, and empowering. This makes him especially popular among:
- Young professionals entering the job market
- Entrepreneurs looking for direction
- Parents and teachers who want to guide their kids better
- Anyone who wants clarity in a noisy world
Why Everyone Relates to Ankur Warikoo
So what makes him so popular across generations?
- He’s Honest
He shares his lows as much as his highs. No filters. - He’s Simple
His words are easy to understand, but they make you think deeply. - He’s Consistent
From podcasts to Instagram posts, he shows up regularly for his audience. - He Gives More Than He Takes
Even in his paid content, the value far exceeds the price. Most of what he shares is free and life-changing. - He’s Not Selling a Fantasy
He’s teaching people how to build real, sustainable success—in their own way, at their own pace.
Lessons We Can Learn from Ankur Warikoo
If you take just one thing from his journey, it’s this: you don’t need to be perfect to be impactful. You just need to be honest, intentional, and consistent.
His life teaches us that:
- It’s okay to change paths
- It’s okay to make mistakes
- It’s okay to be vulnerable
- And most importantly—it’s never too late to start something new
Whether you’re thinking of starting a business, improving your career, or simply figuring life out—Ankur’s story can be your guide.
Final Thoughts: More Than Just a Creator—A Catalyst for Growth
Ankur Warikoo isn’t just building content. He’s building confidence in people. He’s not here to show off his success—he’s here to share the blueprint of it, so others can rise too.
In a digital age filled with noise, his voice is calm, clear, and genuinely helpful. That’s what makes him not just a content creator, but a creator of change.
So whether you’re 16 or 60, if you’re looking to grow smarter, live better, or simply do epic stuff—Ankur Warikoo might just be the mentor you didn’t know you needed.
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